7 Simple Steps To Building Your Company’s Brand Identity
Building the business brand identity is not something you do once then stop – It requires continuous investment to avoid losing its appeal and relevancy. While you do need to spend some time creating your visual brand images, its guidelines, and thinking about your company’s mission and values, the most important next step is forging […]
A Happier Workspace: Practical Tips To Boost Your Business Productivity
We all know that the environment can have a direct effect on our mood and the ability to function successfully – The workspace is no different. Creating the right workspace for your business is essential for your team’s well-being and their ability to easily perform their job role. A happy team means an increase in productivity […]
How To: Master The Perfect Pitch To Win New Clients
Pitching to new clients, or even pitching new ideas to existing clients, can be a daunting process at times – This takes skill and insight. Ultimately, pitching is necessary in order to grow your business and build meaningful working relationships. So to break it down, let’s look at it like you would any relationship – […]
Growing Trend For Green Living With 9 Out Of 10 Millennials
One major global market trend that has risen to prevalence in the last few years is the changing attitude consumers have towards the environment and sustainable living. In fact, in the 2015 survey by Cone Communications it was discovered that 9 out of 10 millennials would switch brands to one associated with social or environmental […]
Why you should plan for business succession
For business owners and board members – Planning for the successful future of your company should be at the forefront of your thoughts. Now that you have established a company why wouldn’t you want to ensure the long-term success of your enterprise? Passing down your business doesn’t just happen automatically – planning is the vital ingredient […]