HOW TO: Turn Your Customers Into Brand Evangelists
If I were to make a radical prediction, it would be that in the coming years, the word consumer will be considered to be rather insulting. In fact, consumerism as we know it is disappearing – It’s gradually being replaced by more meaningful interactions between brands and their customers, one based upon closer relationships and […]
How Does The New SEIS/EIS Guidelines Affect Businesses Planning To Crowdfund Soon
HMRC recently issued a new and stricter Seed Enterprise Investment Scheme (SEIS)/Enterprise Investment Scheme (EIS) guidelines for businesses planning to crowdfund soon and its effect on crowdfunding could see the chances of success become ultimately higher. John Auckland – founder of global crowdfunding communications agency ‘TribeFirst’ – explores the new guidelines and how this can […]