Why Emotional Intelligence and not technical skills determines career success
Ever thought about your emotional intelligence? Well, how human you are is what you will always be remembered for and organisations look for this when searching for future leaders. Emotionally intelligent employees have always been the difference for high performing organisations. By placing emphasis on recruiting the values and behaviours expected over the technical qualifications […]
Lessons From Extinction Rebellion – What can they teach us about viral marketing and business branding
Traditional management theory tells us that sustainable advantage means protecting our companies against competitors, imitators and outside influences – So what lessons can Extinction Rebellion teach us about viral marketing to boost a business brand. The world has changed. Customers and communities no longer want to be treated as passive consumers. They want to be […]
Practical Tips For Handling A PR Crisis On Social Media
Young founders who have grown up with technological and digital advancements in communications are more likely to be aware of the impact of social media and how to use it to build brand awareness – This, however, means that they are more susceptible to a pr crisis when things go wrong. Social media has the […]
Social Media And The Face Of Public Relations
Social media is powerful and not understanding or liking it is no longer an excuse to not use it because when used correctly social media can lead to more business. Media relations is a part of public relations which many start-up companies tend to focus on when assigning PR consultants and agencies. It is a […]
Getting the right partnership for your social impact business
There is a magical space when you want to have a positive social impact and you come together with someone equally as passionate and you start working together. Through conversation, you realise what values you operate from, what assumptions you make about life and what principles influence your decision-making. For example, let’s say you both […]
HOW TO: Turn Your Customers Into Brand Evangelists
If I were to make a radical prediction, it would be that in the coming years, the word consumer will be considered to be rather insulting. In fact, consumerism as we know it is disappearing – It’s gradually being replaced by more meaningful interactions between brands and their customers, one based upon closer relationships and […]
5 Ways FinTech Is Disrupting Financial Services
FinTech has changed the face of the sector – moving out of the mire of analogue and into the dynamic world of digital, improving customer service and making it easier than ever for consumers and business to be in control of their finances. New innovations are undoubtedly around the corner and Fintech is set to […]
For Women By Women – 5 Leadership Tips For Breaking The Glass Ceiling
Top female business leaders reveal their unconventional strategies to breakthrough in a male-dominated workplace – The glass ceiling. Gender equality in the workplace has become a much-discussed topic and recent movements such as #TimesUp and #MeToo have pushed the issue further into the light. We spoke to some top female business leaders and authors, who […]
How To: Balance Running A Business and Family Life
Raising a family in this day and age isn’t easy when one member of the partnership is working full time – Let’s face it, one salary is seldom enough to provide for everything these days. This also leaves a huge amount of pressure on the other parent to raise a family while generating some form […]
Successful crowdfunding is more than just raising funds
There is a great opportunity for UK entrepreneurs but working smart is key to growth and success. Although crowdfunding ticks the funding box, it can bolster other crucial aspects of your business as you grow. You have your business idea or even a prototype of your product, but you’ve hit a stumbling block: Money. VCs […]