Social Media And The Face Of Public Relations
Social media is powerful and not understanding or liking it is no longer an excuse to not use it because when used correctly social media can lead to more business. Media relations is a part of public relations which many start-up companies tend to focus on when assigning PR consultants and agencies. It is a […]
Female Founders: Win £2,000 From Crowdfunder To Boost Your Crowdfunding Campaign For Your New Business Idea
Crowdfunder – a UK rewards-based crowdfunding platform – is running a nation-wide competition aimed at boosting the growth of female-led businesses and they are looking to award £2k funding to the crowdfunding campaign of 12 start-up female founders. The crowdfunding competition, run in partnership with Enterprise Nation, Crowdcube and Everywoman, is part of the Back […]
A Private Members Club Helping Students Get “The Finer Things In Life” – The Luxury Student
Driven by the need to tackle the misconception held by many high-end brands about young people not being able to afford a wealthy lifestyle, 27-year-old Aileen Gilani quit her law degree to turn her lifestyle blog – The Luxury Student – into an online private members club for students “who seek the finer things in […]
Getting the right partnership for your social impact business
There is a magical space when you want to have a positive social impact and you come together with someone equally as passionate and you start working together. Through conversation, you realise what values you operate from, what assumptions you make about life and what principles influence your decision-making. For example, let’s say you both […]
HOW TO: Turn Your Customers Into Brand Evangelists
If I were to make a radical prediction, it would be that in the coming years, the word consumer will be considered to be rather insulting. In fact, consumerism as we know it is disappearing – It’s gradually being replaced by more meaningful interactions between brands and their customers, one based upon closer relationships and […]
How My Clothing Rental Startup Is Driving For A More Sustainable Route To Fashion
My generation has been at the center of a dramatic shift in how consumers approach fashion. The latter part of our teenage years, as well as the entirety of adult life so far, have been impacted by two key factors – the rise of social media, and the rise of cheap fast fashion. Isabella West launched her […]
Back Her Business – New Female-only Crowdfunding Programme Launched By NatWest
Back Her Business is a new female-only crowdfunding initiative launched by UK bank NatWest in an effort to boost funding support for female founders. The nationwide programme is in partnership with Crowdfunder and it’s part of the bank’s wider ambition to reduce the gender gap and support 400,000 female-led businesses by 2025. Named as the […]
5 Ways FinTech Is Disrupting Financial Services
FinTech has changed the face of the sector – moving out of the mire of analogue and into the dynamic world of digital, improving customer service and making it easier than ever for consumers and business to be in control of their finances. New innovations are undoubtedly around the corner and Fintech is set to […]
For Women By Women – 5 Leadership Tips For Breaking The Glass Ceiling
Top female business leaders reveal their unconventional strategies to breakthrough in a male-dominated workplace – The glass ceiling. Gender equality in the workplace has become a much-discussed topic and recent movements such as #TimesUp and #MeToo have pushed the issue further into the light. We spoke to some top female business leaders and authors, who […]
Cultivating A Healthy Co-Founder Relationship
Developing a successful co-founder relationship requires effort and understanding from both sides. However, its longevity depends on choosing the right business partner to build your company with. Whether you’re in business with a family member, friends or someone you simply met at a networking event, how you handle the partnership is arguably similar to being in […]