HOW TO: Turn Your Customers Into Brand Evangelists
If I were to make a radical prediction, it would be that in the coming years, the word consumer will be considered to be rather insulting. In fact, consumerism as we know it is disappearing – It’s gradually being replaced by more meaningful interactions between brands and their customers, one based upon closer relationships and […]
Back Her Business – New Female-only Crowdfunding Programme Launched By NatWest
Back Her Business is a new female-only crowdfunding initiative launched by UK bank NatWest in an effort to boost funding support for female founders. The nationwide programme is in partnership with Crowdfunder and it’s part of the bank’s wider ambition to reduce the gender gap and support 400,000 female-led businesses by 2025. Named as the […]
Business Growth – Essential Guide To Startup Funding Stages
Funding is essential for any business to grow but trying to raise startup funds can prove to be tricky especially if you don’t know how to get investment. To help you maximise your business success, you need to know where you are and where you are going in relation to funding. Knowing what investment stage you’re […]
Successful crowdfunding is more than just raising funds
There is a great opportunity for UK entrepreneurs but working smart is key to growth and success. Although crowdfunding ticks the funding box, it can bolster other crucial aspects of your business as you grow. You have your business idea or even a prototype of your product, but you’ve hit a stumbling block: Money. VCs […]
How Does The New SEIS/EIS Guidelines Affect Businesses Planning To Crowdfund Soon
HMRC recently issued a new and stricter Seed Enterprise Investment Scheme (SEIS)/Enterprise Investment Scheme (EIS) guidelines for businesses planning to crowdfund soon and its effect on crowdfunding could see the chances of success become ultimately higher. John Auckland – founder of global crowdfunding communications agency ‘TribeFirst’ – explores the new guidelines and how this can […]
Virgin StartUp Launches Equity Crowdfunding Accelerator – CrowdBoost
Virgin StartUp launches equity crowdfunding accelerator – CrowdBoost – for start-up entrepreneurs looking to scale their business. CrowdBoost aims to address the “critical funding gap” for start-ups looking to scale, by teaching entrepreneurs how to maximise opportunities available through equity crowdfunding. According to Virgin, 42% of start-ups fail in their fourth year due to lack […]
Defying Gender Bias As A Young Female Founder
Gender Bias – One thing I’ve realised is that too many investment decisions are made based on judgments influenced by widely held beliefs about someone’s age, gender, education, and race. Yang Liu, the founder of JustWears (formerly known as JoeyWears) – a high performing men’s underwear company – and a former a VC, shares her […]
A Young Investor’s Guide To Equity Crowdfunding
For young investors looking to enter the world of crowdfunding as your first investment venture – We invited Luke Lang, co-founder of leading equity crowdfunding platform ‘Crowdcube’, to share his tips on what to look for before supporting a startup financially. Equity crowdfunding has grown at a rapid pace since it came into being just five […]