Social Media And The Face Of Public Relations
Social media is powerful and not understanding or liking it is no longer an excuse to not use it because when used correctly social media can lead to more business. Media relations is a part of public relations which many start-up companies tend to focus on when assigning PR consultants and agencies. It is a […]
HOW TO: Turn Your Customers Into Brand Evangelists
If I were to make a radical prediction, it would be that in the coming years, the word consumer will be considered to be rather insulting. In fact, consumerism as we know it is disappearing – It’s gradually being replaced by more meaningful interactions between brands and their customers, one based upon closer relationships and […]
How My Clothing Rental Startup Is Driving For A More Sustainable Route To Fashion
My generation has been at the center of a dramatic shift in how consumers approach fashion. The latter part of our teenage years, as well as the entirety of adult life so far, have been impacted by two key factors – the rise of social media, and the rise of cheap fast fashion. Isabella West launched her […]
Back Her Business – New Female-only Crowdfunding Programme Launched By NatWest
Back Her Business is a new female-only crowdfunding initiative launched by UK bank NatWest in an effort to boost funding support for female founders. The nationwide programme is in partnership with Crowdfunder and it’s part of the bank’s wider ambition to reduce the gender gap and support 400,000 female-led businesses by 2025. Named as the […]
OneTech Talent Spot – Carve out a career in the startup world
Aged 18-24 and interested in working for a tech startup? Attend ‘OneTech Talent Spot’ event and meet industry-leading organisations within the technology sector to kickstart your career. The OneTech Talent Spot event is aimed at helping young people better understand what it’s like to work in a tech startup and how to start their journey. Attendees […]
Pitching Your Business Idea: The Art Of Getting It Right
Getting ready to pitch your business idea directly to investors or showcasing your innovation at a public pitching competition – These young founders share their first pitching experiences and what they could have done differently. Whether you’re trying to gather monetary support to launch your startup, or you’re simply looking to attract the right network […]
7 Simple Steps To Building Your Company’s Brand Identity
Building the business brand identity is not something you do once then stop – It requires continuous investment to avoid losing its appeal and relevancy. While you do need to spend some time creating your visual brand images, its guidelines, and thinking about your company’s mission and values, the most important next step is forging […]
Top 3 Money Lessons Every Entrepreneur Must Learn To Survive
These financial lessons are a must for every entrepreneur to learn – It’s no secret that new businesses have a high failure rate and the lack of financial control often plays a role. Within the business sector, it’s true to say that money makes the world go round. If you want to secure your future […]
HOW TO: 5 Quick Steps To Help You Build Your Business Online Reputation
One of the biggest mistakes you can make when planning to launch your startup is not first building your business’s online reputation. The key is to make sure that people know about you, your business and what you have in the pipeline for any upcoming ideas. Here are our 5 quick steps on how to […]
Using My Tech Startup To Stand Up Against Gender, Racial And Disability Bias In The Workplace
Recruitment is just one of the ways that direct or indirect bias can slip into our decision-making. We need to do more to ensure that these biased views have no place within the working environment – That is where my startup seeks to make the change. Mac Alonge created his tech platform ‘The Equal Group’ […]